Category: Marketing

Open Source Branding Article on opensource.com

PostgreSQL

A look at 6 iconic open source brands (Original article appears on opensource.com) • https://opensource.com/article/17/2/six-open-source-brands   BRANDING IS AN INTEGRAL PART OF MARKETING. When it’s done right and makes an impact, a simple logo (like a Nike swoosh) becomes a powerful advertisement in of…

Analytics for Freelancers and Jobseekers

SlideShare Stats

I’m fascinated by analytics and statistics. It’s interesting to see who has interacted with me, how long they spent checking me out, what they were looking at, and where they are from. When I’ve applied for jobs or as a freelancer,…

HTML Email Résumé

Good Luck In Your Future Endeavors! Applying for jobs is a royal pain. A good-looking résumé is irrelevant. Most job applications require creating an account on an Applicant Tracking System, uploading a résumé, then cutting and pasting that content into…

Poor Dead Bill

Have you ever made a mistake at work that really embarrassed you and made you look like an idiot? Sure you did. Me too. I share this story to prove that you can learn from your mistakes and become a…

Alumni Association Pestering You?

I was getting a lot of spam calls on my cell phone. One, in particular, had been calling incessantly. I do not answer numbers I do not recognize, so I looked them up. THE NUMBER calling was 703-637-9245. There are many…

State Website Portals

This is a collection of 52 official state web portals (including Puerto Rico and the District of Columbia). It’s interesting to see what each state thinks is the most important to present to visitors of their sites. Are they trying…

Far Forward Right-Hand Page

FF-RHP. Anyone who has worked in publishing will be very familiar with this term. Advertisers will negotiate with the sales rep to ensure that their ad is placed in the publication far forward (usually first 50%) and on the right-hand…